{"title":"Care","description":"\u003cp\u003eTo care. A simple routine, few gestures. Rice bran, green tea and camellia: what Japanese tradition already knew about caring for skin with time, not against it.\u003c\/p\u003e","products":[{"product_id":"fino-premium-touch-shampoo","title":"Fino Premium Touch Shampoo 550ml","description":"\u003cp\u003e\u003cem\u003eA shampoo for the everyday wash.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eRoyal jelly and wheat protein cleanse gently, leaving hair soft to the touch.\u003c\/p\u003e\n\u003cp\u003eStart the wash without hurry.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eMassage into wet hair and scalp. Rinse well.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater, Sodium Laureth Sulfate, Sodium Cocoamphoacetate, Sodium Methyl Cocoyl Taurate, Dipropylene Glycol, Glycol Distearate, Cocamide MEA, Sorbitol, Dimethicone, Sodium Chloride, PCA, Hydrolyzed Wheat Protein, Polyquaternium-64, Hydrolyzed Wheat Powder Starch, Royal Jelly Extract, Citric Acid, Ceratonia Siliqua, Hydroxypropyltrimonium Chloride, Sodium Methyl Lauroyl Taurate, Disodium EDTA, Butylene Glycol, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Parabens, Fragrance\u003c\/p\u003e","brand":"Fino","offers":[{"title":"550ml","offer_id":54185054667090,"sku":"FINO-SHP-550","price":19.99,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Shampoo_bottle_on_stone_surface_2K_202609081431.jpg?v=1788874478"},{"product_id":"fino-premium-touch-conditioner","title":"Fino Premium Touch Conditioner 550ml","description":"\u003cp\u003e\u003cem\u003eA conditioner for the everyday rinse.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eRoyal jelly and conditioning oils leave hair smooth, strand by strand.\u003c\/p\u003e\n\u003cp\u003eGive it the minute it asks for.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eApply to lengths and ends after shampooing. Leave for a minute. Rinse well.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater, Isopentyldiol, Behentrimonium Chloride, Glycerin, Stearyl Alcohol, Dimethicone, Behenyl Alcohol, Sorbitol, Aminopropyl Dimethicone, Hydrogenated Polyisobutene, Steartrimonium Chloride, Polysilicone-13, PEG-90M, Phytosteryl\/Octyldodecyl Lauroyl Glutamate, Squalane, Royal Jelly Extract, Sodium Acetylated Hyaluronate, Hydrolyzed Conchiolin Protein, Isopropyl Alcohol, Isopropyl Myristate, Dipropylene Glycol, Sodium Methyl Cocoyl Taurate, PEG-2 Laurate, Lactic Acid, Glutamic Acid, Salicylic Acid, PCA, Tocopherol, Phenoxyethanol, Fragrance\u003c\/p\u003e","brand":"Fino","offers":[{"title":"550ml","offer_id":54185054732626,"sku":"FINO-CND-550","price":19.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/White_conditioner_bottle_photogr__2K_202609041500.jpg?v=1788530536"},{"product_id":"biore-uv-aqua-rich-spf50","title":"Biore UV Aqua Rich SPF 50+ 70ml","description":"\u003cp\u003e\u003cem\u003eA sunscreen for the everyday face.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eLight and watery, with hyaluronic acid and royal jelly, made to disappear into the skin.\u003c\/p\u003e\n\u003cp\u003eThe last step, before the day begins.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eApply as the final step of your morning routine. Reapply through the day if you're outdoors.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater, Ethanol, Octinoxate, Ethylhexyl Triazone, Isopropyl Palmitate, Lauryl Methacrylate\/Sodium Methacrylate Crosspolymer, Diethylamino Hydroxybenzoyl Hexyl Benzoate, Hydrogenated Polyisobutene, Bis-Ethylhexyloxyphenol Methoxyphenyl Triazine, Dextrin Palmitate, Butylene Glycol, Xylitol, Acrylates\/C10-30 Alkyl Acrylate Crosspolymer, Dimethicone, C12-15 Alkyl Benzoate, Glycerin, Glyceryl Stearate, Propanediol, Glyceryl Behenate, Cetyl Alcohol, Agar, Sorbitan Stearate, Isoceteth-20, Polyvinyl Alcohol, Sodium Stearoyl Glutamate, Arginine, Potassium Hydroxide, Sodium Hydroxide, Royal Jelly Extract, Sodium Hyaluronate, Phenoxyethanol, Disodium EDTA, BHT, Fragrance\u003c\/p\u003e","brand":"Biore","offers":[{"title":"70ml","offer_id":54185054830930,"sku":"BIORE-SPF-70","price":21.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/image.png_2K_20260922154734.jpg?v=1790088464"},{"product_id":"hada-labo-gokujyun-premium-lotion","title":"Hada Labo Gokujyun Premium 170ml","description":"\u003cp\u003e\u003cem\u003eA lotion for thirsty skin.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eSeven kinds of hyaluronic acid, patted in after cleansing.\u003c\/p\u003e\n\u003cp\u003ePat it in, and let the skin drink.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eApply to a cotton pad or the palm of your hand after cleansing. Pat gently into the skin.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater, Butylene Glycol, Pentylene Glycol, PPG-50 Methyl Glucose Ether, Dipropylene Glycol, Diglycerin, Sodium Hyaluronate, Hydrolyzed Hyaluronic Acid, Sodium Acetyl Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Sodium Hyaluronate Crosspolymer, Lactococcus Ferment\/Hyaluronic Acid Ferment Filtrate, Hydrolyzed Sodium Hyaluronate, Aphanothece Sacrum Polysaccharides, Hydroxyethyl Urea, Polyquaternium-51, Hydrogenated Starch Hydrolysate, Sorbitol, Carbomer, Disodium EDTA, Potassium Hydroxide, Phenoxyethanol (partial list — see note)\u003c\/p\u003e","brand":"Hada Labo","offers":[{"title":"170ml","offer_id":54185054863698,"sku":"HADALABO-GOK-170","price":26.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/ROHTO_Melano_CC_Brightening_Gel_2K_20260922153400.jpg?v=1790087650"},{"product_id":"shiseido-ihada-medicated-clear-lotion","title":"Shiseido Ihada Medicated Clear Lotion 180ml","description":"\u003cp\u003e\u003cem\u003eA lotion for sensitive skin.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eTranexamic acid and licorice root, formulated to calm as it clears.\u003c\/p\u003e\n\u003cp\u003eFor the days the skin asks for quiet.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eAfter washing your face, take an appropriate amount in your palm and apply gently, all over.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eTranexamic Acid, Dipotassium Glycyrrhizinate, Purified Water, Dipropylene Glycol, 1,3-Butylene Glycol, Glycerin, PEG-32, PEG\/PPG-14\/7 Dimethyl Ether, PEG\/PPG-17\/4 Dimethyl Ether Isostearate Phosphate, Hydrogenated Polydecene, PEG-20 Phytosterol, Sodium Citrate, Erythritol, Citric Acid, Sodium Metaphosphate, Sorbitan Sesquiisostearate, Sodium PCA, Calcium Chloride, Magnesium Chloride, L-Glutamic Acid, Allantoin, Sodium Carbonate, Petrolatum, Phenoxyethanol\u003c\/p\u003e","brand":"Shiseido Ihada","offers":[{"title":"180ml","offer_id":54185054929234,"sku":"IHADA-CLR-180","price":34.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Shiseido_lotion_bottle_on_limestone_20260921162832.jpg?v=1790004553"},{"product_id":"tsubaki-premium-moist-repair-shampoo","title":"TSUBAKI Premium Moist \u0026 Repair Shampoo 450ml","description":"\u003cp\u003eWashing the hair, with care built in. This Japanese shampoo cleanses and keeps the focus on moisture, so hair feels softer after rinsing.\u003c\/p\u003e\n\u003cp\u003eMade in the TSUBAKI tradition of camellia care, for everyday washing. \u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eWet hair thoroughly. Massage an appropriate amount into the scalp and hair to create a lather. Rinse thoroughly and follow with conditioner. \u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Glycol Distearate, Guar Hydroxypropyltrimonium Chloride, Polyquaternium-10, Sodium Chloride, Camellia Seed Oil, Sodium Lysine Dilauroyl Glutamate, Squalane, Royal Jelly Extract, Soybean Seed Extract, Sodium Sulfate, PEG-2 Laurate, DPG, Lauric Acid, Dimethiconol, Salicylic Acid, Citric Acid, Disodium EDTA, Lauryltrimonium Chloride, BG, Tocopherol, Phenoxyethanol, Sodium Benzoate, Fragrance\u003c\/p\u003e","brand":"TSUBAKI","offers":[{"title":"450ml","offer_id":54185054994770,"sku":"TSUBAKI-SHP-450","price":22.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/ROHTO_Melano_CC_Brightening_Gel_2K_20260922150917.jpg?v=1790086167"},{"product_id":"tsubaki-premium-volume-repair-conditioner","title":"TSUBAKI Premium Volume \u0026 Repair Conditioner 450ml","description":"\u003cp\u003eThe step that follows the wash. This Japanese conditioner works through the lengths and ends, leaving hair softer and easier to comb.\u003c\/p\u003e\n\u003cp\u003eA light finish, without weight.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eAfter shampooing, apply to the lengths and ends. Leave briefly, then rinse thoroughly. \u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater, Isopentyldiol, Behentrimonium Chloride, Glycerin, Stearyl Alcohol, Behenyl Alcohol, Dimethicone, Aminopropyl Dimethicone, Steartrimonium Chloride, Polysilicone-13, Squalane, Camellia Seed Oil, Polyquaternium-11, Lactic Acid, Sodium Dilauroyl Glutamate Lysine, Di(Phytosteryl\/Octyldodecyl) Lauroyl Glutamate, Isopropyl Myristate, PEG-2 Laurate, Salicylic Acid, Disodium EDTA, Cetrimonium Chloride, Tocopherol, Sodium Benzoate, Phenoxyethanol, Fragrance\u003c\/p\u003e","brand":"TSUBAKI","offers":[{"title":"450ml","offer_id":54185055027538,"sku":"TSUBAKI-CND-450","price":22.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Conditioner_bottle_on_limestone___20260921175108.jpg?v=1790009477"},{"product_id":"rohto-melano-cc-brightening-gel","title":"ROHTO Melano CC Brightening Gel 100g","description":"\u003cp\u003e\u003cem\u003eA gel for skin that's lost its glow.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eVitamin C and E, in a light layer to close the routine.\u003c\/p\u003e\n\u003cp\u003eClose the routine with one last layer.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eApply after Melano CC lotion or essence. Massage gently into the face.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eL-Ascorbic Acid 2-Glucoside (Vitamin C Derivative), Tocopherol Acetate (Vitamin E Derivative), Dipotassium Glycyrrhizinate, Ascorbic Acid, Alpinia Katsumadai Seed Extract, Lemon Extract, Cornus Officinalis Fruit Extract, Water, Butylene Glycol, Pentylene Glycol, Glycerin, Sorbitol, Xanthan Gum, Phenoxyethanol, Fragrance\u003c\/p\u003e","brand":"ROHTO","offers":[{"title":"100g","offer_id":54185055060306,"sku":"ROHTO-BG-100","price":21.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Replacing_product_in_reference_i__20260921180529.jpg?v=1790010337"},{"product_id":"rohto-melano-cc-vitamin-c-brightening-essence","title":"ROHTO Melano CC Vitamin C Brightening Essence 20ml","description":"\u003cp\u003e\u003cem\u003eAn essence for dull, uneven skin.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eA few drops of active vitamin C, after your toner.\u003c\/p\u003e\n\u003cp\u003eA few drops, at the end of the day.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eApply a few drops to the face after toner, morning or evening. Follow with sun protection during the day.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eAscorbic Acid (Active Vitamin C), Tocopherol Acetate (Vitamin E Derivative), Dipotassium Glycyrrhizinate, Isopropyl Methylphenol, Vitamin C Tetraisopalmitate, Ethoxydiglycol, Alpinia Katsumadai Seed Extract, Butylene Glycol, Disodium EDTA, Fragrance\u003c\/p\u003e","brand":"ROHTO","offers":[{"title":"20ml","offer_id":54185055093074,"sku":"ROHTO-VCE-20","price":18.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Stone_platform_against_neutral_wall_20260921232341.jpg?v=1790029433"},{"product_id":"anessa-mineral-uv-mild-gel","title":"Anessa Mineral UV Mild Gel 90g","description":"\u003cp\u003e\u003cem\u003eA sunscreen for sensitive skin.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eMineral filters only, with peony root and cherry blossom to keep the skin soft.\u003c\/p\u003e\n\u003cp\u003eMade for skin that prefers gentle.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eApply evenly to face and neck as the last step of your morning routine.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eFull INCI not verified — key actives confirmed as Zinc Oxide, Titanium Dioxide (mineral UV filters), Glycerin, Batyl Alcohol, Hyaluronic Acid, Paeonia Albiflora (Peony) Root Extract, Prunus Yedoensis (Cherry Blossom) Leaf Extract. Please confirm the complete list from packaging before publishing — this is the newer all-mineral formula (zero chemical UV absorbers), distinct from the older Anessa UV Sunscreen Mild Gel, so don't reuse an ingredient list from that version.\u003c\/p\u003e","brand":"Anessa","offers":[{"title":"90g","offer_id":54185055125842,"sku":"ANESSA-MG-90","price":37.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Stone_platform_against_neutral_wall_20260921233504.jpg?v=1790030124"},{"product_id":"keana-nadeshiko-rice-pack","title":"Keana Nadeshiko Rice Pack 170g","description":"\u003cp\u003e\u003cem\u003eA mask for tired, dry skin.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eFermented rice and rice bran oil, the way Japan has cared for skin for generations.\u003c\/p\u003e\n\u003cp\u003eTen minutes, once a week, is enough.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eApply to cleansed skin. Leave for five to ten minutes, then remove and pat in what remains.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater, Glycerin, Propylene Glycol, Alcohol Denat., Styrene\/VP Copolymer, Lactobacillus\/Rice Ferment Filtrate, Oryza Sativa (Rice) Bran Oil, Hydrolyzed Rice Bran Extract, Glycosphingolipids, Glucosyl Ceramide, Alpha-Glucan, Butylene Glycol, Xanthan Gum, Polysorbate 80, Citric Acid, Sodium Citrate, Phenoxyethanol, Methylparaben\u003c\/p\u003e","brand":"Keana Nadeshiko","offers":[{"title":"10 sheets (170g pack)","offer_id":54185055158610,"sku":"KEANA-RICE-170","price":24.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Place_product_on_limestone_plinth_20260922105030.jpg?v=1790070641"},{"product_id":"fino-premium-touch-hair-oil","title":"Fino Premium Touch Hair Oil 70ml","description":"\u003cp\u003e\u003cem\u003eAn oil for the ends of dry hair.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eA few drops, worked in after towel-drying, to seal in shine.\u003c\/p\u003e\n\u003cp\u003eA drop on damp ends, and nothing more.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eApply to semi-dry or dry hair, focusing on the ends. Adjust the amount to your hair's length.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eHydrogenated Polyisobutene, Dimethiconol, Isopropyl Myristate, Isododecane, Polysilicone-13, Fragrance, Squalane, Di(Phytosteryl\/Octyldodecyl) Lauroyl Glutamate, Lactic Acid, Hydrolyzed Conchiolin Protein, Dimethicone, Water, Tocopherol, Amodimethicone, PPG-2-Deceth-12, BG, Glycerin, Phenoxyethanol\u003c\/p\u003e","brand":"Fino","offers":[{"title":"70ml","offer_id":54185055191378,"sku":"FINO-OIL-70","price":21.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Place_product_on_limestone_plinth_20260922105354.jpg?v=1790070846"},{"product_id":"honey-deep-moist-hair-treatment-2-0-445g","title":"\u0026honey Deep Moist Hair Treatment 2.0 445g","description":"\u003cp\u003e\u003cem\u003eA treatment for dry, unruly hair.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eHoney at the centre of it, holding moisture where hair loses it fastest.\u003c\/p\u003e\n\u003cp\u003eThe middle step of three, and the one that does the work.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eAfter shampooing, apply generously from mid-length to ends. Leave for three to five minutes, then rinse thoroughly.\u003c\/p\u003e\n\u003ch4\u003eIngredients\u003c\/h4\u003e\n\u003cp\u003eWater, Cetearyl Alcohol, Amodimethicone, Behentrimonium Chloride, Glycerin, Ethylhexyl Palmitate, Dimethicone, Phenoxyethanol, Fragrance, Diphenylsiloxy Phenyl Trimethicone, Citric Acid, Aminopropyl Dimethicone, Caramel, Hydroxyethylcellulose, Pentasodium Pentetate, Honey, Butylene Glycol, Sodium Carboxymethyl Hyaluronate, Hydroxypropyltrimonium Hyaluronate, Acacia Senegal Gum, Argania Spinosa Kernel Oil, Panthenol, Gluconobacter\/Honey Ferment Filtrate, Honey Extract, Coco-Glucoside, Hydrolyzed Honey Protein, Royal Jelly Extract, Keratin, Propolis Extract, Lavandula Angustifolia (Lavender) Flower Extract, Hydrolyzed Silk, Sodium Benzoate, Potassium Sorbate\u003c\/p\u003e\n","brand":"\u0026honey","offers":[{"title":"Default Title","offer_id":54473109602642,"sku":"HONEY-TRT-445","price":29.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1086\/5482\/1714\/files\/Place_product_on_limestone_plinth_20260922113535.jpg?v=1790073345"},{"product_id":"tsubaki-premium-repair-mask-hair-pack-180g","title":"TSUBAKI Premium EX Repair Mask Hair Pack 180g","description":"\u003cp\u003e\u003cem\u003eA weekly mask for damaged hair.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eCamellia oil, the ingredient Japanese hair care has leaned on for centuries, in a thicker form than the conditioner.\u003c\/p\u003e\n\u003cp\u003eFor the week the ends need more than a rinse.\u003c\/p\u003e\n\u003ch4\u003eHow to use\u003c\/h4\u003e\n\u003cp\u003eAfter shampooing, apply to damp hair from roots to ends. Rinse thoroughly. 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